January 23, 2014, 2 p.m. Eastern/11 a.m. Pacific
Everyone is asking for a mobile app--your customers, your employees, your community. With a successful and highly usable mobile app, you can boost employee efficiency, improve customer service, and extend mobile commerce--but successful design, development and deployment can be challenging even for skilled and seasoned technical teams. Without a well-planned design and strategy, your app project can quickly become a nightmare.
Join this highly anticipated webinar on Thursday, January 23, 2014 at 2 pm EST to learn the mobile app life cycle from design through development and deployment.
- Design: Learn how to design world-class mobile apps which are valuable, enjoyable, and effortless. In this segment Yael Alkalay will introduce the IBM Design Thinking framework, its value and best practices for mobile app design.
- Develop: Creating successful mobile apps is a team effort across the creative, technology and business groups which can be challenging to collaborate on one project. Judy Robb will explain how IBM Interactive helps organizations overcome barriers to create compelling user experiences.
- Deploy: Your ultimate goal is to get the right applications to the right user in a secure, easy, reliable and automated fashion. Kaushik Srinivas will discuss various deployment considerations such as app store and security concerns, as well as post-deployment app management and reporting.